Jennifer Borda

Department Chair, Communication

Phone: (603) 862-3079
Office: Communication, Horton SSC Rm 151A, Durham, NH 03824
Jennifer Borda

Jennifer L. Borda is associate professor of communication, specializing in rhetoric, feminist studies, and democratic deliberation. She is author of Women Labor Activists in the Movies: Nine Depictions of Workplace Organizers, 1954-2005 (McFarland Publishers, 2010) and co-editor of the forthcoming anthology The Motherhood Business: Consumption, Communication, and Privilege (University of Alabama Press, 2015). Her essays have been published in various academic journals, including Text & Performance Quarterly, Feminist Media Studies, Women’s Studies in Communication, and Communication Quarterly. She received a UNH Center for the Humanities fellowship in 2014 for her current research, which focuses on how discourse and ideologies about women, work, motherhood, and identity have been constructed and challenged through the mass media and online deliberation. She is an invited participant of an NEH Digital Humanities Implementation Grant project, “Serious Sims: Scaling Digital Gaming for Humanities Pedagogy and Practice,” for which she will develop a role-playing simulation on Women, Work, and Democracy to engage students in debates surrounding Equal Work for Equal Pay, working motherhood, gender, race, class, and sexuality. She currently is a fellow on the NSF-funded ADVANCE IT grant “UNH Unbiased” and chairs a subcommittee to address career-life balance issues relating to the recruitment of women and underrepresented STEM faculty. She also is a member of UNH’s President’s Commission on the Status of Women.


  • Ph.D., Speech/Theater Education, Pennsylvania State University
  • M.A., Speech/Theater Education, Pennsylvania State University
  • B.A., Communications, Villanova University

Research Interests

  • Film analysis
  • Social protest

Courses Taught

  • CMN 456: Propaganda and Persuasion
  • CMN 505: Analysis of Popular Culture
  • CMN 575: Research Practicum
  • CMN 599: Internship
  • CMN 697: Sem/Gendered Rhetorics
  • CMN 703: Seminar in Rhetorical Theory
  • CMN 757: American Public Address

Selected Publications

Laughing Through Our Tears: Rhetorical Tensions in Roger & Me. (2013). Retrieved from

Cultivating Community Within the Commercial Marketplace: Blurred Boundaries in the ‘Mommy’ Blogosphere (2013). Retrieved from

Borda, J. L. (2010). Working-class Women, Protofeminist Performance, and Resistant Ruptures in the Movie MusicalThe Pajama Game. Text and Performance Quarterly, 30(3), 227-246. doi:10.1080/10462937.2010.483287

Borda, J. L. (2009). Negotiating Feminist Politics in the Third Wave: Labor Struggle and Solidarity inLive Nude Girls Unite!. Communication Quarterly, 57(2), 117-135. doi:10.1080/01463370902880462

Borda, J. L. (2008). Documentary Dialectics or Dogmatism? Fahrenhype 9/11, Celsius 41.11, and the New Politics of Documentary Film. In The Rhetoric of New Political Documentary (pp. 54-77). Carbondale, IL: Southern Illinois UP.

Borda, J. L. (2005). Feminist Critique and Cinematic Counterhistory in the DocumentaryWith Babies and Banners. Women's Studies in Communication, 28(2), 157-182. doi:10.1080/07491409.2005.10162490

Borda, J. L. (2002). The woman suffrage parades of 1910–1913: Possibilities and limitations of an early feminist rhetorical strategy. Western Journal of Communication, 66(1), 25-52. doi:10.1080/10570310209374724

Most Cited Publications